As Vietnam’s government announces an end to bear bile farming – see how campaigners are working to reduce demand and promote alternatives. Demand for bear bile has led to poaching, trafficking and extreme cruelty – but traditional medicine practitioners are in agreement, it doesn’t have to be this way. Their belief chimes with that of the Vietnamese government who recently declared that bear bile farming will end in Vietnam. Cutting demand for bile will help that process. Working with Animals Asia, traditional medical practitioners have identified 32 herbal alternatives to bile and have committed to completely eliminating its use by 2020.